Branding

Debate: Is Brand the Most Important or Least Important Aspect of App Marketing?

Overview

Is branding the key to standing out in the Atlassian Marketplace, or is it overhyped? Join this panel as industry experts debate the impact of branding versus features, pricing, and growth strategies on your success.

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Presented by
Chris Cooke
Chris Cooke
Head of Incubator Growth, Seibert Media
Joe Ford
Joe Ford
Director of Content, Brand, and Communications, Tempo
Moderated by
Matthew Lewsadder
Matthew Lewsadder
CEO, Brighttail

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